From Cold War Secrets to Modern Style: The Story of Widgets Shoes
1️⃣ From Military Heritage to Minimalist Design
The Widgets Shoes are born from the same factory that makes NATO’s M77 combat boots.
Samelin transformed decades of military-grade expertise into creating everyday leather shoes that blend comfort, reliability, and timeless style.
2️⃣ The Widget Factory – A Creative Rebirth
The name Widgets pays homage to Tartu’s Widget Factory, once a Soviet-era site for manufacturing submarine components and misleading "widgets."
Today, it stands as a hub for innovation and art, housing Samelin’s shoe production among creative studios and cafes.
3️⃣ Built for Everyone
True to its no-nonsense spirit, Widgets are for everyone — men, women, and kids.
Their simple, gender-neutral design makes them versatile, while the genuine leather upper and PU outsole ensure comfort and durability.
4️⃣ Military-Grade Quality You Can Feel
Made under the NATO AQAP 2110 quality standard, Widgets are built to last.
They reflect the same ruggedness trusted by NATO soldiers, now adapted for everyday use.
❓ Frequently Asked Questions (FAQs)
1. Are Widgets shoes made of real leather?
Yes — they are made of genuine, full-grain leather, ensuring long-lasting quality and comfort.
2. Are Widgets unisex?
Absolutely. Widgets are unisex shoes, suitable for men, women, and children alike.
3. How do Widgets shoes fit?
They run slightly large — for women and children, we recommend ordering one size smaller.
4. Where are Widgets shoes made?
They are handcrafted in Estonia, Europe, at the historic Widget Factory in Tartu by Samelin.
5. What makes Widgets shoes special?
They combine NATO-grade craftsmanship, genuine leather durability, and a unique cultural heritage — a minimalist design with military precision.